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A golf club with 600 members was stuck using WhatsApp groups, email chains, and notice boards to communicate. We built them a dedicated mobile app for iOS and Android with real-time messaging, group channels, club broadcasts, and staff coordination. Within one month of launch, 225 members had signed up. That is 40% adoption without a single ad.
225 members in the first month, 40% club adoption
The Challenge
Golf clubs run on communication, but the tools most clubs use were never designed for it. Members were scattered across WhatsApp groups that got noisy fast, email threads nobody read, and physical notice boards in the clubhouse. Competition results took days to circulate. Pro shop deals got buried. Management announcements reached a fraction of the membership. The club needed a single, purpose-built platform where every member, from the captain to the newest joiner, could stay connected. It had to work for an older demographic (average age 55), feel simple enough that non-technical members would actually use it, and replace multiple tools at once.
Our Solution
We built a cross-platform mobile app using Flutter, with Stream Chat powering all messaging and Firebase handling authentication and push notifications. The app launched on both the App Store and Google Play.
Members get private 1-to-1 messaging, group chats for societies and friend groups, and dedicated channels for club-wide topics like competition results, pro shop offers, and management broadcasts. Push notifications keep members informed without needing to open the app.
The app is structured around how golf clubs actually operate. There are separate channels for different types of communication, so competition scores do not get lost in general chat and pro shop deals reach the right audience. Staff have their own coordination channels.
We also built a marketing website on Next.js to help the client pitch the platform to other golf clubs, with clear product positioning, feature breakdowns, and a demo request flow designed for club managers.
Results
225 members signed up within the first month, 40% of the entire club membership
Live on both the Apple App Store and Google Play Store
Replaced WhatsApp groups, email chains, and notice boards with a single platform
Real-time messaging with push notifications keeping members engaged daily
Club management now reaches the full membership instantly through broadcast channels
Technology
The tools and frameworks we chose to bring this project to life.
Flutter
Stream Chat
Firebase
Next.js
Vercel
Available on the App Store and Google Play. Try it for yourself.
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